Friday, 30 September 2016

Theme 5: Design research

1. What is the 'empirical data' in these two papers?

After the readings for this topic the definition of empirical data to which I reached is that it is a term describing the facts that are being collected during the research. Those facts are used in order to either confirm or reject the formulated hypotheses.
The empirical data is a main prerequisite for the correctness and the interpretation of certain research.
In those readings the empirical data are:
* The observations that both sides have made in order to gain initial information about the subject of interest;
* The comparison they make when defining which methods/tools/equipment/environment to use for determining and gaining more knowledge about the observed area.
* The experimentation, which in both cases I consider as purposive transformation of the subject of analyzing and observing for determining its characteristics and features.

2. Can practical design work in itself be considered a 'knowledge contribution'?

When speaking of practical we can use the term “empirical” again, and as mentioned already one can reach to certain conclusions using the methods listed above.
Practical design work includes in itself sensory data combined with logical reasoning.
We sense the reality and try to rationalize it while processing the information we gain through our senses. This whole process I consider as knowledge contribution.
We as researchers might be interested in just one or few aspects of phenomena so in order to define those we have a selective choice of observational sides and gain knowledge about those aspects based on observation and experiment. 

3. Are there any differences in design intentions within a research project, compared to design in general?

If I have understood the question correctly I would base my answer on the following comparison between designs in general and design intentions:
-       Design in general is the whole process of creating a system as a framework of organized structural elements. It includes different stages and components that are addressed to different problems and all combined create a concept/hypothesis/theory or prove a fact. I think design can be viewed as a series of step each of which focuses on different key points (constructs).
-       Design intentions – I understand them as a definition of each of those steps that combined form design in general. They follow strict and well-established norms and requirements and are being conducted using advanced statistical methods for example, in order to define and improve the cause and effect links within the research.

4. Is research in tech domains such as these ever replicable? How may we account for aspects such as time/historical setting, skills of the designers, available tools, etc?

I do not think that it is possible for a single universal scheme to be created for all researches so that they can all be run the same way and achieve all the same results. But the scheme can be followed and depending on the wanted result, every single case can be constructed slightly different without loosing the main elements of the design research.
My answer to the question is yes because there are a lot of contemporary examples of how certain research questions of a great importance are necessary to be reproduces leading to new findings. This is also needed in order for a stronger reliability to be achieved.
Once replicated a study has the potential to either empirically support the original results, to clarify it or to even broaden it to new levels.

5. Are there any important differences with design driven research compared to other research practices?

I think the main difference between other type of researches and the design research in concrete is the precise and clearly defined purpose that the design one has.
As significant I would point the fact that when such research is being conducted, its results are developed corresponding to specific questions in means of investigation or with other words – it is through making (rather than observing or interviewing) that these contributions generate new information. (Laurel; 2003:83)
The usual research practices are concerned with setting understandings about the world around us now, while design driven researches I perceive as installation of the world that can be developed with future purposes.


Used sources:

Laurel, Brenda (2003) Design Research: Methods and Perspectives; MIT Press.

Monday, 26 September 2016

Theme 2: Comments

1. https://u1eqtjc8.blogspot.se/2016/09/theme-2-reflection.html?showComment=1474928403684#c6841485222927824003
2. https://u17fpbu5.blogspot.se/2016/09/post-theme-2-critical-media-studies.html?showComment=1474987863094#c404461160913818005
3. https://u1mv5a16.blogspot.se/2016/09/theme-2-second-blog-post.html?showComment=1474991525125#c4245278381299023098
4. https://omg-dm2572.blogspot.se/2016/09/after-theme-2_19.html?showComment=1474994460792#c1131664600711596900

Theme 3: Reflection

The lecture and the seminar left me more confused than I was after finishing with this week’s reading.Both raised too many questions which I still feel difficulties in analysing.

During the seminar I asked the question what is the difference between theory and fact? If once a theory is proven doesn’t that turn it into a fact?

After a discussion the definition we were given for a fact was that it is an a priori knowledge (if analyzed more philosophically). But from a scientific point of view it is something that can be readily observed and the way that something (the phenomena) is measured cannot be denied.

On the contrary, the theory focuses on explaining the observational process – it is an explanatory framework of the observation.So the way I understood it – fact is an undeniable truth and observation, while theory is a vague truth that explains the observation.But I feel that this is still not detailed enough so I want to try to look at it more profoundly.

We cannot really oppose fact versus theory, as they seem to be linked in a very complex way and in order to analyze what theory is, we also need to define what differentiates it from fact.

Lets assume that fact as an a priori form of knowledge is what initiates theory. There are numerous historical examples of shocking new facts that lead to the birth of new theories. Isn’t that the way people depict new discoveries? The accidental discovery of the penicillin’s qualities that prevents the growth of the bacteria for example, or what were the conclusions gained after an observation of speech and spelling mistakes that people make. Those examples are a proof of how a simple observation can lead to fascinating new theories.

In the past it was known that the spelling mistakes were not just accidental but it is Freud who develops a theory based on this knowledge. It seems like a fact can initiate a theory only if the observer is aware of the possible interaction between the theory and the facts.

The IS theories are a tool that give the main direction by defining the sources and the information which need to be abstracted. The theory offers a conceptual scheme to systemize, classify and connect the relevant phenomena in order to fill in the gaps of missing knowledge and make it look organized. 

So if we take a fact as one of the constructs of the theory we can say that it helps for theory’s formulation and can easily reject its authenticity in case a theory does not correspond to facts. They can change its focus and direction and at the same time clarify it. 

Within the field of Information Systems I realized that it is better for one to focus on one certain theory for observation so that it can lead him to a more definite answer and solution. It is the classifications, which I mentioned, in my previous post, which helps one to reach his/her objective when researching. When one is in use of many theories, the research can be considered as not that in depth although once you are given the chance to see certain observations from different perspectives, you can reach to conclusion based on the contradictions.


Friday, 23 September 2016

THEME 4: QUANTITATIVE METHOD

For this week’s topic I chose to base my answer using the paper Explaining Global Box-Office Tastes in Hollywood Films: Homogenization of National Audiences’ Movie Selections.
The study is using the quantitative method with the goal of proving the cultural convergence theory by using certain sources to support the hypothesis constructing the theory.
The paper discusses the commonness in today’s media and the homogenization to which that leads. The preferences for Hollywood filmmaking have combined certain cultures worldwide into one community so audiences all around have reached similar tastes no matter of location, nationality and culture. 

The research focuses on Hollywood as a preferred source worldwide and quantifies both the taste similarities and dissimilarities across the viewers of American blockbusters worldwide. It tries to resolve whether the spectators form different parts of the world have converged their tastes in terms of movie selection and what is the reason behind this.

 The conclusion is based on statistics of the box-office sales for both the USA and other 57 countries for the period between 2002-2007 using movie sales figures from an online database. 

The research further analyzes national theatre attendance as an empirical result and the ticket revenue contribution in order to form the scale of the market because admission receipts manifest the realized audience demand for individual movies.

The conclusion of how this homogeneity is obtained is based on certain factors such as the cultural differences and the economic scales. Culturally close to the US countries tend to offer bigger range of Hollywood productions and do not limit with the screenings of blockbusters only. This is due not only because of similarity in tastes but also due to factors such as similar lifestyle, views, understandings, religion etc.

The conclusion of the paper is positive about the spreading existence of this homogenization because of the rise of better understanding of the American culture due to its fast spread and the theatrical consumption of its products, all confirmed by the statistics used for the research.

The observed period shows that even countries, which are culturally distant to the American market offering, tend to be more open and start to build up similarity due to more open policy and the Hollywood’s ability of offering broad appeal of products. No matter the cultural or economic background what the paper concludes is that the Hollywood’s product exportation has moved toward a state of uniformity.

The downsides of the paper’s way of observation are in my opinion 2.
·      1st it is limited to the 6-year period without being able to gain further information about previous years. The main source used stores information for the years from 2001 onwards, which more or less restricts the whole image. It is interesting and important for the topic to observe Hollywood’s influence over the years and gain knowledge about the film tastes over the media globalization history.
·      2nd the paper is restricted in observing the Hollywood’s market without paying attention on the local markets and the home productions of certain countries. It mentions that some countries have well developed cinema market so a comparison between those markets and the Hollywood one would be a good point in showing whether there is really an allowance of homogenization. There are numbers of national cinema industries, which are self-sufficient and tend to cultivate tastes, which are less dependent from the import of foreign production.


Used sources:

Wayne Fu W. and Govindaraju A. (2010) Explaining Global Box-Office Tastes in Hollywood Films: Homogenization of National Audiences’ Movie Selections, Communication Research Vol.37. Available at: http://crx.sagepub.com.focus.lib.kth.se/content/37/2/215.full.pdf+html